
With a degree in Andalusian Architectural History from Sidi Mohamed Ben Abdellah University in Fes, Ayoub unlocks the secret doors of Morocco’s spiritual heart. He specializes in guiding visitors through hidden madrasas, tile master workshops, and royal palaces.
"Every carved wood beam and zellige tile in Fes has a mathematical and spiritual meaning. I love revealing those secrets to travelers."
Leading guests into private artisan courtyards to see brass lamp engraving passed down through generations.
Ayoub focuses on the deep architectural and craft heritage of Fes el-Bali and neighboring historic capitals Meknes, Rabat, and Chefchaouen. He guides travelers through ancient madrasas, brass engraving and tile workshops, and historic medina neighborhoods.
Explore private handcrafted itineraries that match Ayoub Amraoui's regional focus and cultural specialties across Morocco. Guide assignments are confirmed upon reservation based on availability and route logistics.

Discover Morocco’s imperial cities on a 7-day journey beginning and ending in Casablanca.

The ultimate guided 10-day journey from Casablanca to Marrakech via Chefchaouen, Fes, Merzouga Sahara, and High Atlas.

Explore Andalusia and Morocco on a 14-day guided tour from Seville to Marrakech via Córdoba, Granada, Tangier, Chefchaouen, Fes, Rabat, and Casablanca.

Connect with other women travelers on a guided journey through Marrakech, Essaouira, and Fes, with women-centered cultural experiences, local artisans, and Moroccan traditions.
Tell us your preferred travel dates, destinations, and interests. Our local team will design a customized private itinerary with experienced local guides across Morocco.